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IDI to organize national pavilion at Jewellery Shanghai 2013
Thirteen leading Israeli diamond exporters will participate at the pavilion
By: Diamond World News Service
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May 9 2013 5:07PM
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Reference: 7807  

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The Israeli Diamond Industry is preparing to participate at the forthcoming Jewellery Shanghai 2013, with a national pavilion for the first time. IDI has been maintaining an image booth at the trade show for the past five years, and decided to enhance its participation this year with a national pavilion, drawing from the growing strategic importance of Shanghai as China’s largest distribution center for jewelry, its own strong jewelry retail sector, and the Shanghai trade show growing into a key venue for Chinese and foreign companies seeking to expand activities throughout the Chinese and Asian markets. Also, the Chinese market is mounting in importance for the diamond and jewelry industry.

There will be 13 leading Israeli diamond exporters located at the pavilion, along with an information booth by the Israel Diamond Institute Group of Companies (IDI). The IDI image booth will provide information about the Israeli industry and enable buyers to register for the Israeli Diamond Portal site.

The Israeli companies exhibiting are: Ajami Diamonds, Asi Abir Diamonds, Avi Paz Group, D.M.G. International Ltd., DN Diamonds, Eliyahu Yona Diamonds, I.C.S. Diamonds, Moti Israeli Diamonds, Niru Diamonds, Reddiam, S. Juwal Diamonds, Shlomo Bichachi Diamonds and Y. Dvash. An online mini-site with contact details of all Israeli exhibitors, including those not participating in the pavilion, and a map indicating the exhibitors’ location at the show enables buyers to visit the pavilion virtually before the show.

Asia is Israel’s second largest market for polished diamonds, representing over 35 percent of total polished diamond exports and these figures are growing steadily. IDI Chairman Moti Ganz said: “There has been a marked upturn in interest in diamonds and diamond jewelry in China and Israeli diamonds have been eagerly sought after. By exhibiting in China we are demonstrating our belief in the Chinese economy and showing that we have taken a strategic decision to intensify our efforts in this market.” IDI Managing Director Eli Avidar stressed that participation in the Shanghai show is part of IDI’s ongoing marketing efforts in the Asian region.

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